Wednesday, June 12, 2013

Main Difference Between Moz Page Authority and Domain Authority?

Author: Gagan Masoun
Main Difference Between Moz Page Authority and Domain Authority?
Backlink analysis tool helps internet marketers for search engine marketing. SEO specialists will definitely know all link analysis tool. After the death of Yahoo Site Explorer the rise of this Open Site Explorer in 2010 tool is hardly surprising. It is Moz's Search Engine for Links. Perform competitive link research, explore backlinks, anchor text, and more for free. Recently, one of our readers asked us, what is the difference between Page Authority and Domain Authoity to me?

In this article we'll tell you about the diff. b/w Page Authority and Domain Authoity. Let's start the article:

Open Site Explorer

Open Site Explorer is a Moz's search engine that crawls backlinks, anchor text and more for free to every website. This tool is very easy to use. It can be used to calculated backlink data for upto five sites at the same time. You can check the following metrics

Open Site Explorer
  1. Domain Authority
  2. Page Authority
  3. Linking Root Domains
  4. Total Links
  5. Facebook Shares
  6. Facebook Likes
  7. Tweets
  8. Google +1s
You can check the link metrics (1 to 4 mentioned above) for free. But Social metrics only available to paid Moz subscribers)

It will show you when a backlink is a nofollow. You can also check the Page Authority and Domain Authority for each of the incoming links to your website.

Page Authority vs Domain Authority

Page Authority and Domain Authority are most important parts of the Open Site Explorer. Google PageRank measured on a logarithmic scale of 0-10 but they are measured on a logarithmic scale of 0-100. They update data once or twice each month.

Domain Authority predicts domain's ranking potential in the search engines based on an algorithmic combination of all link metrics. It is calculated based on over 40 signals. You can easily compare your site with other competitors.

Page Authority, second hand of OSE, Predicts webpage's ranking potential in the search engines. You can measure PA using Open Site Explorer or the MozBar.

Also Read5 Easy Tips To Increase Google PageRank For Your Blog

Do you want to use this tool? Do you check your website or blog with these metrics? Leave your questions and suggestions in the comments section below.


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