With this feature you can connect your blog to a Google+ profile or page and notify followers when you publish, and let them recommend your content in Google search.
Google+ Update: Watch How Posts Get Shared With Ripples
Connect Your Blog to A Google+ Profile or Page
You can connect your blog to a Google+ page for your brand, business or company.But only, if your blog under your own name, you’ve already been able to associate your blog with your personal Google+ profile.Notify Followers When You Publish, and Let Them Recommend Your Content
Every time you post on your blog, you will see Google+ share box to let you notify followers that you have new blog post. Followers can +1 or reshare your post to their own friends on Google+. This will help you to get more visitors to your blog.![Socialize and Grow Your Blogger Blog With Google+ Socialize and Grow Your Blogger Blog With Google+](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjvniYlE9ztNICR5oOR8YX7eK0gwyPTVqBgurvMyM-8cts6BmjFw9ZMKS6qQdZbZDT-EmwAAv_AFgfFsHrqZbyKNmVQaSq82FWyO4dFl47uSQus8qDMUwUub7PQjamQt-kjbt-mAkV1jUAA/s640/pluspage_notconnected.png)
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