How to Avoid Getting Banned in Email Marketing?

Blocked emails are a major frustration for beginner and amateur business companies. Email marketing has suddenly increased in popularity over the past few years. In the meantime, spam filters have become more keen. Email spam filters are enemies of email marketers. Spam filters are failed to catch those people who are actually sending spam. The spam filters on clients’ email id's are a extensive issue for small and big businesses today. In this short post we explain how to avoid getting banned in email marketing.

What Is Spam?

Spam is unwelcome email sent to a list of internet users. We can say that you just bought a list of email id's from freelancers or business organization. Now, you want to send them an email with a spicy businnes offer they can’t trash. But, it’s spam if you send an an unsolicited email to that list. On the other hand if you take that list and write personal, 1-to-1 emails to each recipient with unique content.

Read Also - How to Share Web Pages by Email

Solutions Offered

• Do not use spam trigger words such as Free, Business For You, Award Winning, Urgent Assistance Needed, Money Back Offer Guaranteed etc.
• Do not use colored fonts (red, green, orange etc), large fonts in the email body text and signature area.
• Do not use bad HTML format in the body of the email.
• Do not begin the subject with "required" or "need urgent" and follow with one of these words and signs: exclamation signs, excessive symbols, assistance, business, attention, reply, response, help.
• Do not use ‘Re’ or ‘Fwd’ in the subject line.
• Do not send a bunch of images that include text. Specially avoid using one big image.Sending images is a risky option.
• Do not use so many attachments in emails. The file types are automatically blocked by spam filters such as: lnk, asd, hlp, ocx, reg, bat, chm, com, cmd, cpl, exe, dll, vxd, pif, scr, hta, jse, shm, shb, shs, vbe, vbs, vbx, wsf, wsh, wmf

Conclusion

Each solution has its own advantages and can be used as a Email Marketing. The great news is that with so many options available you can easily compare and try different options to find which one suits you the best.

Recommend For You - How To Schedule Emails In Gmail

• Always send emails from genuine email that look like doris@yourdomainname.com & shudeep@yourdomainname.com. Avoid email addresses that look like 5445sdf54342@domain.com or noreply@domain.com.
• Mention your mobile number and physical address in the emails.
• Provide an unsubscribe link at the bottom of an email. This will help you avoid spam labeling.
• Make sure that the look of your email templates identify clearly with your brand or website. Include your logo on the upper left corner or center of the email template. Try to customize your email templates with your website’s theme.

We hope that this article helped you avoid getting banned in email marketing. If you need help then ask us via comments or contact us. Cheers :)