WordPress.com Users Can Soon Put Ads On Their Blogs ~ Technology Blog | Blogs Daddy

WordPress is an open source blogging tool and publishing platform powered by PHP and MySQL. It is often customized into a content management system (CMS). It has many features including a plug-in architecture and a template system. WordPress is used by over 14.7% of Alexa Internet’s “top 1 million” websites and as of August 2011 powers 22% of all new websites.WordPress is currently the most popular CMS in use on the Internet.

WordPress.com has a three-month global Alexa traffic rank of 18. While approximately 23% of visitors to the site come from the US, where it is ranked #21, it is also popular in Indonesia, where it is ranked #8. Approximately 58% of visits to the site are bounces (one pageview only), and the site has been online for more than eleven years. Search engines refer about 25% of visits to WordPress.com.

It was first released on May 27, 2003, by Matt Mullenweg as a fork of b2/cafelog. As of February 2011, version 3.0 had been downloaded over 32.5 million times.

Good news for all wordpress.com users that wordpress company, and Federated Media have planed up to give WordPress’s millions of users the ability to place ads on their blogs. The partnership, which the two companies announced at the Web 2.0 Summit in San Francisco, will allow brands and advertisers to target participating WordPress.com site owners in order to reach the audiences that are relevant to them. Federated Media CEO Deanna Brown called it “relevance at scale,” because advertisers will be able to target across thousands of WordPress-powered blogs/websites.
“We’re bringing contextual advertising to highly desirable audiences,” Brown said on stage. It’s unclear how Automattic and Federated Media will split the revenue with WordPress.com blog users.
WordPress also revealed that it now powers 15% of all websites on the Internet, an increase of 6% since last year. Twenty-two percent of all new website registrations are WordPress installs, Automattic CEO Toni Schneider announced.

This story originally published on Mashable here.

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