Cross Posted From The Adsense Official Blog
Google is continually evaluating their AdSense application process in order to ensure the safest possible network for our advertisers, as well as the best possible experience for you, our publishers. With that in mind, they’ve now implemented a change to our initial review process that will result in a stronger AdSense network. Improving the quality of the network will drive more interest and demand from advertisers, increasing the earning potential for all of our publishers.
They’ll begin adding a new step to the review process and sending notifications at two key points. After a new application is submitted, they’ll begin with preliminary checks on the site and the applicant’s submitted details. If the application passes through this first stage, they’ll notify the applicant by email, grant them account access, and provide them with ad code to place on their submitted site. It’s essential at this stage for the applicant to place the ad code on their site, as the review process can’t be completed until the ad code is implemented.
Read More:- Adsense Official Blog
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